Virtu by Bacio Boutique is a high fashion boutique specializing in a full collection of the latest hot and chic trend setting juniors clothing. At Virtu you will find unique and stylish clothing straight from exclusive manufactures as well as private  designs, all inspired by hot runway fashions. Our designers and buyers are all experienced Fashion Institute of Merchandise and Marketing-San Diego graduates, as well as top fashion connoisseurs. At Virtu we pride ourselves on being on top of all blazing new fashion trends.  Our customers will always find that the latest trends start and stop with us. At Virtu, our goal is to bring our customers the most exquisite clothing at the most affordable prices. 

History of Virtu by Bacio Boutique:

In 2005 while attending the Fashion Institute of Design and Merchandising Lauren Tammariello started her own online clothing store, originally named Bacio Boutique. From the success of her online store she started participating in various street fairs in San Diego. In 2006 Bacio was booming thus came time for a brick and mortar store. May 18 , 2007 Bacio opened its doors of its very first retail location in historic downtown Escondido. After three great years in Escondido Bacio made a wonderful transformation in to Virtu by Bacio Boutique and moved to a beautiful larger location in Carlsbad Village.

What's in a name?:

Bacio's owner is of Italian descent, thus her love for her Italian heritage inspired her to give the boutique an Italianesque name. With that inspiration she came up with Bacio when  translated means "Kiss." With a new location came a new name following the italianesque name tradition Virtu was selected for the new coastal location. With the Italian spelling dating back to the Renaissance meaning 'an appreciation for all things beautiful'.